Microsoft will raise prices across all Xbox console models in August, the second increase in under a year as memory costs continue to pressure hardware margins across industries from automotive to computing. Pre-hike discounts on the Xbox Series X and Xbox Series S are currently live at Walmart, Target, and Dell, giving buyers a window to purchase below both today's retail prices and the incoming August levels.
The August Increases: What Changes
The Xbox Series X (1TB, disc drive), currently at $649.99, rises to $799.99 in August — a $150 jump. The Xbox Series S (512GB, disc-free), currently $399.99, moves to $499.99, a $100 increase. Both models are affected; Microsoft has not announced a post-August pricing path.
Xbox Series X Deals: Two Retailers Below Current Retail
The 1TB Xbox Series X with built-in 4K Blu-ray disc drive is discounted at two major retailers ahead of the August hike:
| Retailer | Sale Price | Regular Price | August Price |
|---|---|---|---|
| Walmart | $573.00 | $649.99 | $799.99 |
| Target | $573.99 | $649.99 | $799.99 |
Walmart's $573 price sits $226.99 below the incoming $799.99 August level. The disc-drive Series X is the recommended buy for buyers planning to use the platform for GTA VI, scheduled for release later this year.
Xbox Series S Deals: Dell Leads, Target Close Behind
The 512GB Xbox Series S plays the same digital game library as the Series X but tops out at 2560 x 1440 QHD resolution rather than 4K. Two retailers are below current retail:
| Retailer | Sale Price | Regular Price | August Price |
|---|---|---|---|
| Dell | $349.99 | $399.99 | $499.99 |
| Target | $379.99 | $399.99 | $499.99 |
Dell's $349.99 listing is the lowest available and sits $150 below the August retail of $499.99. Target's $379.99 option may suit buyers seeking in-store pickup or access to Target Circle Card discounts.
Why the Timing Window Matters
Memory price inflation has produced two Microsoft console price increases inside twelve months, and both products will hit new retail highs when August arrives. Buyers purchasing before that date lock in savings of $120 to $226.99 versus the incoming August prices, depending on model and retailer. The Series X is the stronger pick for performance-focused buyers or anyone who wants a disc drive; the Series S offers a lower digital-only entry point — though at $349.99 today versus $499.99 in August, the cost gap narrows considerably against doing nothing.
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