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Apple AirPods Max 2 Hit Record-Low $399.99 at Walmart and Amazon

Apple's AirPods Max 2 are available at $399.99 — $150 below their $549 list price — at Walmart during its Walmart Deals event, the lowest price recorded for the second-generation over-ear headset. Amazon is simultaneously matching that…

By Warren Ashby·Jun 22, 2026·1 min read·markets·AAPL · WMT · AMZN

Key takeaways

  • Apple's AirPods Max 2 dropped to a record-low $399.99 at Walmart during its Walmart Deals event, $150 below the $549 list price.
  • Amazon is matching the $399.99 price but only on the starlight colorway, while Walmart offers every color at that price.
  • The AirPods Max 2 add an upgraded amplifier and a new processing chip enabling live translation and conversation awareness, while keeping the first generation's external design and speaker drivers.
  • Key limitations include no physical power button (users must use the case to trigger sleep mode) and most distinctive features being unavailable on non-Apple devices.
  • At $399.99 the AirPods Max 2 reach price parity with the Sony WH-1000XM6, eliminating Sony's prior price advantage in the premium over-ear category.

Apple's AirPods Max 2 are available at $399.99 — $150 below their $549 list price — at Walmart during its Walmart Deals event, the lowest price recorded for the second-generation over-ear headset. Amazon is simultaneously matching that figure on the starlight colorway, making both retailers competitive entry points for the first time.

The Discount and Where to Find It

Walmart is offering the AirPods Max 2 in every available color at $399.99, while Amazon's discount is limited to the starlight variant at the same price. The $549 standard retail price has historically been the primary barrier cited in reviews; at $399.99, the gap narrows materially. No expiry date for the Walmart Deals promotion is specified in available reporting.

What the Hardware Delivers

The AirPods Max 2 carry an upgraded amplifier over the original model, driving the same physical speaker drivers found in the first-generation AirPods Max with USB-C. A new processing chip enables two notable software features: live translation and conversation awareness. Sound quality, noise cancellation performance, and build quality all drew praise in Apple's product review. The external design is unchanged from the first generation.

Known Limitations

Two hardware omissions blunt the value proposition at any price. The AirPods Max 2 lack a physical power button; users must place the headset in its carrying case to trigger sleep mode. Cross-platform utility is also restricted — most of the headset's distinctive feature set is unavailable when paired with non-Apple devices.

Competitive Positioning Against Sony

At $399.99, the AirPods Max 2 land at price parity with the Sony WH-1000XM6, identified as the benchmark noise-cancelling headset in the same review. The convergence removes the price advantage Sony has held over Apple in the premium over-ear category. Buyers choosing between the two now face a straight feature-and-ecosystem comparison rather than a significant dollar differential — a shift that increases competitive pressure on both products at the segment's upper tier.

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Source: theverge.com
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Frequently asked

How much do the AirPods Max 2 cost in this deal and how much is that off?

They are $399.99, which is $150 below their $549 list price and the lowest price recorded for the second-generation headset.

Is the deal available in all colors at both retailers?

Walmart offers every available color at $399.99, but Amazon's $399.99 price is limited to the starlight variant.

What new features do the AirPods Max 2 offer?

A new processing chip enables live translation and conversation awareness, and the headset has an upgraded amplifier over the original model.

What are the main drawbacks of the AirPods Max 2?

They lack a physical power button—requiring the case to trigger sleep mode—and most of their distinctive features are unavailable when paired with non-Apple devices.

How do the AirPods Max 2 compare to Sony at this price?

At $399.99 they match the price of the Sony WH-1000XM6, removing Sony's longstanding price advantage and making it a straight feature-and-ecosystem comparison.